About

Madhappy is a clothing brand for a community of optimists. Born in Los Angeles, 2017, the brand has built itself around an optimistic ideology, expressed through apparel, events, and experimental retail spaces around the world. Madhappy writes Local Optimist magazine, supports research and awareness in mental health through Madhappy Foundation.

2025

May.21

Our collaboration with Guest In Residence launched, featuring Gigi Hadid.

May.08

We hosted Madhappy & Friends, our inaugural fundraiser for Mental Health Awareness Month at Pacific Park on the Santa Monica Pier benefiting The JED Foundation featuring an evening of rides, games, prizes, food & drinks with a host of partners.

Apr.24

We announced our partnership with Hysteric Glamour. The collection offers our viewpoint on their beloved style, reimagined through a California perspective using our signature blanket-stitch detail and sun-faded wash.

Mar.06

Local Optimist Issue 04 launched, featuring:  Sabrina Fuentes, Kaile Teramoto, Yuka Takahashi, and more.

Jan.21

We launched our Spring Classics Campaign featuring Enya Umanzor & Drew Phillips.

2024

Oct.24

We launched our Winter Classics Campaign  featuring Maddie Ziegler.

Aug.16

Local Optimist Issue 03 launched, featuring:  Max Lamb, Rahill Jamalifard, Cactus Store, and more.

Aug.02

We announced our partnership with Gap. Drawing reference from their archive, the collection introduced a renewed take on the arch, world standard globe, and genuine Gap logos. It featured an assortment of outerwear, denim, fleece and accessories across men, women and kids.

Apr.02

We opened our first concept shop, Office Madhappy, in Tokyo at Ba-Tsu Art Gallery.

2023

Nov.22

Our inaugural flagship opened in West Hollywood on Melrose Avenue alongside our café – PANTRY® – with local & global partners HOTEL DRUGS, Gjusta, Courage Bagels, Jon & Vinnys, & Beverly Hills Juice.

Oct.30

We launched our first international retail location – a shop-in-shop at Dover Street Market Ginza.

Oct.24

For our second collaboration with UGG, we partnered on their most beloved styles including The Classic Ultra Mini and The Tasman Slipper.

2021

Jun.02

We launched Madhappy Podcast, a weekly show that celebrates the value that lies in shared life experience. It features a spectrum of diverse guests and promotes meaningful conversation around the topic of mental health.

2019

Mar.10

Launched our first iteration of Local Optimist. At its inception, it served as a digital hub featuring accessible written content on the topic of mental health, including toolkits, interviews, essays and recommendations.

2017

Dec.20

To commemorate its closing, we announced a collaboration with Parisian boutique, Colette.

Apr.17

Madhappy formally launches, first offering a small assortment of hoodies, t-shirts, and accessories.